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Head of Marketing

Head of Marketing

  • Location

    Macclesfield

  • Sector:

    Other Sectors

  • Job type:

    Permanent

  • Salary:

    GBP40000 - GBP45000 per annum doe

  • Contact:

    Aman Kumar

  • Contact email:

    Aman.Kumar@jcwresourcing.com

  • Contact phone:

    02035899300

  • Job ref:

    LM44006

  • Published:

    about 1 month ago

  • Expiry date:

    2019-09-12

  • Consultant:

    #

My Client are a market leading dynamic firm that are currently in the search for a skilled and motivated Head of Marketing. Reporting directly to the COO you can expect great autonomy and development. Overview: * To manage the day to day Company's digital marketing activities, in addition to devising a long term marketing strategy. * To manage and co-ordinate all marketing activities from idea to execution for the Company Responsibilities: (Day-to-day duties; job process; "typical day") * Accountable for the overall delivery, development and performance of the Marketing Team. * Work within departmental budgets, focusing on business objectives and marketing KPI's. * Deliver regular reports of campaign results, including web analysis and evaluation of KPIs. * Collect and use data to inform new campaigns and the evaluation of existing campaigns. * Manage the implementation, tracking and measurement of marketing campaigns such as performance marketing, content marketing, prospect marketing, companywide events * Build social media community and engagement * Manage market research activity * Implement creative social campaigns to drive engagement and traffic to the website * Manage the internal communication relating to the new brand positioning and marketing activity * Ensure all comms have been through the Compliance sign off process and adhere to FCA regulations * Research and analysis of market trends, demographics, pricing schedules, competitor products, and other relevant information to inform marketing strategies * Able to demonstrate the commitment and flexibility required to meet the changing needs of an expanding business * Strong knowledge of GDPR * Manage a small team of Graphic/Web designers Requirements: * The Chartered Institute of Marketing (CIM) Qualification * Management of Marketing Teams * Strong people leadership and staff development skills * Experience of using a wide range of marketing techniques and concepts * Ability to influence and manage stakeholders at all levels * Understanding of Ecommerce websites * Analytical skills to forecast and identify trends and challenges * Experience of brand building communications activity * Excellent IT skills If you are interested in this position and your experience meets the requirements, please apply via the button below. If you do not receive a response on your application in 3-5 working days, please assume your application has been unsuccessful on this occasion. If you are interested in a new opportunity but your experience doesn't fit this role, please e-mail me at Aman.Kumar@jcwresourcing.com with an up to date CV and i will get back to you. If you are not interested but know someone who might be then JCW offer a generous referral Scheme reward, whereby anyone who refers us to a successfully placed candidate is entitled to up to £250 worth of vouchers.